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GREEN: A Step Change in Sustainable Labelling

Sustainability in the labelling industry has, for too long, been talked about more than it has been delivered. At GBF, we’ve taken a different approach. GREEN is a fully integrated sustainability programme designed to create real, measurable impact across the entire lifecycle of labelling—while supporting our clients in achieving their own environmental goals.

A Partnership That Changes the Game

At the centre of GREEN is our partnership with FESPA—delivering a fully accredited solution for the collection, recycling and repurposing of label backing waste. This is one of the most overlooked challenges in our industry. Historically, it has been difficult to manage and often ends up in landfill. GREEN changes that by introducing a live, auditable and scalable solution that enables our clients to take real control of their environmental impact.

The GREEN Framework

G – Green production methods & solutions
R – Recycling of backing waste
E – Efficient online ordering
E – Environmental responsibility for clients
N – Net cost reductions

Why This Matters

Sustainability is no longer optional. Businesses are expected to demonstrate progress—not just intent. GREEN enables our clients to move beyond ambition and into measurable, evidence-based action.

Better for your business. Better for the planet.